WWW103 - Webmaster Content III

Outline info
Last revision date Nov 17, 2020 11:00:30 AM
Last review date Nov 17, 2020 11:00:38 AM

Subject Title
Webmaster Content III

Subject Description
There's a reason Photoshop is the world's industry standard in image-editing software - the depth and breadth of the program is unheralded. Photoshop allows the user (novice or expert) to create and manipulate images with a freedom that is only bound by the imagination. Learn to develop workflow techniques that will maximize your creative potential. Topics include an introduction to Photoshop's interface, the fundamentals of image creation and image manipulation.

Credit Status
1 Credit towards Webmaster Certificate.

Learning Outcomes
Upon successful completion of this subject the student will be able to:

1. Use the Photoshop Tool set.
2. Navigate the Photoshop workspace and Menus.
3. Understand the advantages and disadvantages of working with a variety of image formats.
4. Modify image modes.
5. Use Photoshop for Image Manipulation and Correction.
6. Use filters.
7. Optimize images for the web using Photoshop.
8. Create and use custom patterns.
9. Apply advanced layer modification techniques.
10. Use advanced composition techniques.
11. Use advanced Image Manipulation.
12. Apply Special Effects.
13. Create Web Layout Mockups.

Academic Integrity
Seneca upholds a learning community that values academic integrity, honesty, fairness, trust, respect, responsibility and courage. These values enhance Seneca's commitment to deliver high-quality education and teaching excellence, while supporting a positive learning environment. Ensure that you are aware of Seneca's Academic Integrity Policy which can be found at: http://www.senecacollege.ca/about/policies/academic-integrity-policy.html Review section 2 of the policy for details regarding approaches to supporting integrity. Section 2.3 and Appendix B of the policy describe various sanctions that can be applied, if there is suspected academic misconduct (e.g., contract cheating, cheating, falsification, impersonation or plagiarism).

Please visit the Academic Integrity website http://open2.senecac.on.ca/sites/academic-integrity/for-students to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.


Topic Outline

Differences between image formats

Introduction to the Photoshop workspace

  • Customizing workspace
  • Viewing and Hiding Palettes
  • Creating a new image canvas
  • Copying and Pasting images
  • Transformations
  • Saving images for the web
  • Modifying image and canvas size
  • Switching image modes
Aquiring new images
  • Legal issues surrounding copyrighted images
  • Online resources for rights managed and royalty free image
  • Selection Tools
  • Move Tool
  • Magic Wand & Quick Selection Tool
  • Healing Tools
  • Crop
  • Paint Brush
  • Dodge & Burn Tools
  • Paint Bucket
  • Eraser
  • Eye Dropper
  • Modifying default tool option
Advanced Toolset
  • Text
  • Path
  • Gradient
  • Shapes
Layers Palette
  • Creating, Hiding, Locking and Linking Layers
  • Working with multiple layers
  • Changing the stacking order of layers
  • Linking and Grouping layers
Changing Layer Modes
  • Layer Styles
    • Stroke
    • Drop Shadow
    • Pattern Overlay
    • Bevel and Emboss
    • Gradient Overlays
  • Blur
  • Brush Strokes
  • Distort
  • Sharpen
Changing the Photoshop Colour Palette

Creating/Modifying Layer Masks

Select and Mask

Combining Images

Quick Masks

Image Manipulation

  • Brightness Contrast
  • Hue Saturation
  • Colour Balance
  • Creating Modifying Adjustment Layers
Photo Retouching

Optimizing images for the Web

Advanced optimization of images for the Web

Mode of Instruction
Classroom instruction and extensive hands-on experience will be provided with each participant having exclusive use of a computer, reinforced by assigned readings and assignments between classes. 

Prescribed Texts
The following textbook will be provided:
Photoshop CC2019

Required Supplies

Student Progression and Promotion Policy


Grading Policyhttp://www.senecacollege.ca/about/policies/grading-policy.html

A+ 90%  to  100%
A 80%  to  89%
B+ 75%  to  79%
B 70%  to  74%
C+ 65%  to  69%
C 60%  to  64%
D+ 55%  to  59%
D 50%  to  54%
F 0%    to  49% (Not a Pass)
EXC Excellent
SAT Satisfactory
UNSAT Unsatisfactory

For further information, see a copy of the Academic Policy, available online (http://www.senecacollege.ca/about/policies/academics-and-student-services.html) or at Seneca's Registrar's Offices. (https://www.senecacollege.ca/registrar.html).

Modes of Evaluation

Since this is a professional credit subject, marking standards reinforce professional practice by demanding consistent and coherent work that is submitted on time.  Late assignments are penalized.  Begin your assignments early in anticipation of unforeseen problems and a heavy workload in your other courses. 

Assignments should be documented to the instructor's standards.  Where relevant, written work should be well organized and grammatically correct, with proper spelling and punctuation.   

While attendance is not formally a part of this evaluation schedule, you should be aware that absenteeism will almost guarantee your inability to achieve satisfactory grades. There is no formal provision for make-up assignments. 

To attain a passing grade for this subject, students must obtain a mark of 50% or higher. 

Grading is based on the following marking scheme:

Assignment 1   45%

Individual Presentation   5%

Assignment 2   50%

Total                 100%

Approved by: Sheri Ladoucier