GRA210 - Graphic Design I

Outline information
Schools offering this subject
Last revision date Sep 30, 2019 12:20:20 AM
Last review date Dec 2, 2019 12:15:08 AM

Subject Title
Graphic Design I

Subject Description
In this CORE subject, students will explore the foundations of graphic design as applied to print material. Students will continue to develop their page layout skills by an introduction and application of a variety of grid systems. Special consideration will be given to the application of design elements and their corresponding organizational principles as well as the interaction and relationship between type and image.

Pre-requisites: GRA 170, GRA 180, GRA 160, GRA 120, GRA 130 and SCA 266

Credit Status
Graphic Design Diploma Program

Learning Outcomes
Upon successful completion of this subject the student will be able to:

1. Be conversant in, and knowledgeable of, the basic elements and principles of design.
2. Effectively adapt the above elements and principles to a variety of print material.
3. Develop a method for integrating type and image by using a grid system to structure a layout.
4. Select typefaces best suited to a layout.
5. Create stimulating solutions to visual problems from concept to finished design.
6. Present, evaluate, and critique graphic design solutions.

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Execute mathematical operations accurately.

Apply a systematic approach to solve problems.

Use a variety of thinking skills to anticipate and solve problems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Academic Integrity
Seneca upholds a learning community that values academic integrity, honesty, fairness, trust, respect, responsibility and courage. These values enhance Seneca's commitment to deliver high-quality education and teaching excellence, while supporting a positive learning environment. Ensure that you are aware of Seneca's Academic Integrity Policy which can be found at: Review section 2 of the policy for details regarding approaches to supporting integrity. Section 2.3 and Appendix B of the policy describe various sanctions that can be applied, if there is suspected academic misconduct (e.g., contract cheating, cheating, falsification, impersonation or plagiarism).

Please visit the Academic Integrity website to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.