EMP231 - Video I - Corporate Video Production

Outline information
Semester
Schools offering this subject
Last revision date Apr 8, 2019 11:26:51 AM
Last review date Apr 8, 2019 11:27:45 AM

Subject Title
Video I - Corporate Video Production

Subject Description
This subject is designed to teach the student the most common techniques and disciplines of producing video for corporate clients. It will also create an awareness of the similarities and differences between Broadcast Television and the use of similar (and sometimes identical) equipment and facilities to produce video productions for a myriad of other uses including: educational, medical, legal, corporate, and public record clients. While the equipment is often the same, and the production techniques similar, the methodology differs significantly as the locations, subjects and processes as well as the final goal, are very different.

Credit Status
Event and Media Production Diploma Program

Learning Outcomes
Upon successful completion of this subject the student will be able to:

Upon successful completion of this subject, the student will be able to:

  1. Use lighting to achieve desired effects.
  2. Demonstrate an understanding of various screen formats and picture resolutions
  3. Apply aesthetic and compositional methods in shooting and editing
  4. Perform proper camera handling techniques - care of equipment, and advanced shooting techniques
  5. Perform non-linear editing, approach professional standards
  6. Develop understanding of production planning
  7. Evaluate and act upon constructive criticism
  8. Interact with others in production teams in ways that contribute to effective working relationships and the achievement of the production's goals.

Academic Integrity
Seneca upholds a learning community that values academic integrity, honesty, fairness, trust, respect, responsibility and courage. These values enhance Seneca's commitment to deliver high-quality education and teaching excellence, while supporting a positive learning environment. Ensure that you are aware of Seneca's Academic Integrity Policy which can be found at: http://www.senecacollege.ca/about/policies/academic-integrity-policy.html Review section 2 of the policy for details regarding approaches to supporting integrity. Section 2.3 and Appendix B of the policy describe various sanctions that can be applied, if there is suspected academic misconduct (e.g., contract cheating, cheating, falsification, impersonation or plagiarism).

Please visit the Academic Integrity website http://open2.senecac.on.ca/sites/academic-integrity/for-students to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

Discrimination/Harassment
All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.