EMP231 - Video I - Corporate Video Production

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Last revision date Sep 30, 2019 12:12:46 AM
Last review date Dec 2, 2019 12:15:07 AM

Subject Title
Video I - Corporate Video Production

Subject Description
This subject is designed to teach the student the most common techniques and disciplines of producing video for corporate clients. It will also create an awareness of the similarities and differences between Broadcast Television and the use of similar (and sometimes identical) equipment and facilities to produce video productions for a myriad of other uses including: educational, medical, legal, corporate, and public record clients. While the equipment is often the same, and the production techniques similar, the methodology differs significantly as the locations, subjects and processes as well as the final goal, are very different.

Credit Status
Event and Media Production Diploma Program

Learning Outcomes
Upon successful completion of this subject the student will be able to:

Upon successful completion of this subject, the student will be able to:

  1. Use lighting to achieve desired effects.
  2. Demonstrate an understanding of various screen formats and picture resolutions
  3. Apply aesthetic and compositional methods in shooting and editing
  4. Perform proper camera handling techniques - care of equipment, and advanced shooting techniques
  5. Perform non-linear editing, approach professional standards
  6. Develop understanding of production planning
  7. Evaluate and act upon constructive criticism
  8. Interact with others in production teams in ways that contribute to effective working relationships and the achievement of the production's goals.

Academic Integrity
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Please visit the Academic Integrity website http://open2.senecac.on.ca/sites/academic-integrity/for-students to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

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Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.