CUL203 - Communicating with Social Technologies

Outline information
Semester
Schools offering this subject
Last revision date 2021-10-27 12:27:31.565
Last review date 2021-11-19 09:51:32.03

Subject Title
Communicating with Social Technologies

Subject Description
With the advent of social media, social networking sites, and mobile computing, the way we communicate with our friends, family members, colleagues, and even strangers has drastically changed. We are no longer bonded to traditional face-to-face or one-on-one communications; rather, we can communicate simultaneously with multiple users online. Thus, understanding effective online communication helps us reach our personal and professional potential in order to make a positive impact on our relationships, organizations, communities, and governments.  In this course, students will learn how to ethically communicate with others in virtual spaces to avoid negative footprints. They will also explore the role of various social networking sites such as Facebook, Twitter, YouTube, WordPress, and LinkedIn to build a social presence and maintain effective communication practices.

Credit Status
One general education credit: Arts and Humanities.

Learning Outcomes
Upon successful completion of this subject the student will be able to:


  1. Identify the changing nature of online communication
  2. Use social technologies to communicate on a variety of topics
  3. Explain the benefits and drawbacks of various social networking sites 
  4. Write concisely and coherently on different social topics
  5. Create a good public image on social media
  6. Understand cyberbullying and its consequences
  7. Utilize social media for citizen journalism
  8. Evaluate different sources of information on social media
  9. Determine the impact of big data

Essential Employability Skills

    •  Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

    •  Respond to written, spoken, or visual messages in a manner that ensures effective communication.

    •  Apply a systematic approach to solve problems.

    •  Use a variety of thinking skills to anticipate and solve problems.

    •  Locate, select, organize, and document information using appropriate technology and information systems.

    •  Analyze, evaluate, and apply relevant information from a variety of sources.

    •  Show respect for diverse opinions, values, belief systems, and contributions of others.

    •  Interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals.

    •  Manage the use of time and other resources to complete projects.

    •  Take responsibility for one's own actions, decisions, and consequences.

Academic Integrity
Seneca upholds a learning community that values academic integrity, honesty, fairness, trust, respect, responsibility and courage. These values enhance Seneca's commitment to deliver high-quality education and teaching excellence, while supporting a positive learning environment. Ensure that you are aware of Seneca's Academic Integrity Policy which can be found at: http://www.senecapolytechnic.ca/about/policies/academic-integrity-policy.html Review section 2 of the policy for details regarding approaches to supporting integrity. Section 2.3 and Appendix B of the policy describe various sanctions that can be applied, if there is suspected academic misconduct (e.g., contract cheating, cheating, falsification, impersonation or plagiarism).

Please visit the Academic Integrity website http://open2.senecac.on.ca/sites/academic-integrity/for-students to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

Discrimination/Harassment
All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecapolytechnic.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.

Camera Use and Recordings - Synchronous (Live) Classes
Synchronous (live) classes may be delivered in person, in a Flexible Learning space, or online through a Seneca web conferencing platform such as MS Teams or Zoom. Flexible Learning spaces are equipped with cameras, microphones, monitors and speakers that capture and stream instructor and student interactions, providing an in-person experience for students choosing to study online.

Students joining a live class online may be required to have a working camera in order to participate, or for certain activities (e.g. group work, assessments), and high-speed broadband access (e.g. Cable, DSL) is highly recommended. In the event students encounter circumstances that impact their ability to join the platform with their camera on, they should reach out to the professor to discuss. Live classes may be recorded and made available to students to support access to course content and promote student learning and success.

By attending live classes, students are consenting to the collection and use of their personal information for the purposes of administering the class and associated coursework. To learn more about Seneca's privacy practices, visit Privacy Notice.