CSP109 - Product Development, Marketing and Sales

Outline information
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Last revision date 2018-04-19 18:04:52.303
Last review date 2018-04-19 18:04:52.303

Subject Title
Product Development, Marketing and Sales

Subject Description
Clinical research involves the collection of complete and quality data. Students will learn the elements of Good Laboratory practice, sample collection, storage and transport. This course will include the use of Clinical Data Management Systems (REDCap, Medidata) to review the establishment and validity of clinical research data. Students will apply statistical analysis to clinical sample datasets.

Credit Status
One credit towards CRQ program.

Learning Outcomes
Upon successful completion of this subject the student will be able to:

  • Practice designing and using a case report form for capture of clinical research data
  • Describe the role of data managers in study start up, conduct and study maintenance
  • Review laboratory testing and quality control to determine the validity of laboratory data
  • Evaluate false positives and negatives in laboratory results
  • Prepare a statistical analysis plan
  • Use mean, median, SD and confidence limits to analyze and summarize clinical research data

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Apply a systematic approach to solve problems.

Use a variety of thinking skills to anticipate and solve problems.

Locate, select, organize, and document information using appropriate technology and information systems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Show respect for diverse opinions, values, belief systems, and contributions of others.

Interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals.

Manage the use of time and other resources to complete projects.

Take responsibility for one's own actions, decisions, and consequences.

Cheating and Plagiarism
Each student should be aware of the College's policy regarding Cheating and Plagiarism. Seneca's Academic Policy will be strictly enforced.

To support academic honesty at Seneca College, all work submitted by students may be reviewed for authenticity and originality, utilizing software tools and third party services. Please visit the Academic Honesty site on http://library.senecacollege.ca for further information regarding cheating and plagiarism policies and procedures.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Disabilities Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.