BTC640 - Multimedia Presentations

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Last revision date Sep 24, 2018 12:41:05 AM
Last review date Dec 3, 2018 12:17:55 AM

Subject Title
Multimedia Presentations

Subject Description
In an organization, multimedia presentations are an important component of a communications strategy. In this course, students will learn to create multimedia presentations, which are delivered on digital media.

A survey of current media technologies provides the student with the knowledge to design, evaluate, and select the technologies for a successful multimedia presentation that informs, educates, markets, or entertains. A series of foundational topics are covered and analyzed. Students will critique existing multimedia presentations, and learn the impact of text, images, audio, video, and animation on an audience. Software development tools, frameworks, and techniques will be used to learn, develop, and deploy their work.

Credit Status
1 credit (3 units)
Required for BSD - Bachelor of Technology (Software Development)

Learning Outcomes
Upon successful completion of this subject the student will be able to:

  •     Select the media to be used for delivery of a multimedia presentation
  •     Recognize the intended function of a multimedia presentation in order to participate in the selection of appropriate content for adoption or creation, to select appropriate medium for delivery, and to decide on the extent of user interaction
  •     Modify multimedia presentations using current available authoring tools, which include text, images both stationary and animated, audio, and video
  •     Complete available tutorials and other materials for the authoring tool being used to develop or modify a presentation
  •     Select the authoring tool to be used to integrate the components of a multimedia presentation
  •     Develop the intended user profile, to establish age, education, prior experience with computers and similar applications, and technologies available to them, in order to select appropriate presentation qualities
  •     Modify the organization and navigation scheme for users of a presentation to make it more suitable for a different audience than its original target audience
  •     Identify pairs of video sites websites that use multimedia presentations to deliver information, to educate, to sell, and to entertain, compare the effectiveness of their colour schemes, language levels, navigation schemes, and interactivity
  •     Use web search tools to locate sites using multimedia presentations to sell or promote a service or product
  •     Compare and contrast the use of audio and video used in two presentations with similar function, to compare their contribution to atmosphere, credibility, and impact
  •     Choose to collaborate with team leader in preparing plans and schedules for the development of a multimedia presentation
  •     Participate in the selection of duties to be sub-contracted by a presentation development team
  •     Choose to collaborate with teammates to critique a multimedia presentation

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Use a variety of thinking skills to anticipate and solve problems.

Locate, select, organize, and document information using appropriate technology and information systems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Manage the use of time and other resources to complete projects.

Take responsibility for one's own actions, decisions, and consequences.

Academic Integrity
Seneca upholds a learning community that values academic integrity, honesty, fairness, trust, respect, responsibility and courage. These values enhance Seneca's commitment to deliver high-quality education and teaching excellence, while supporting a positive learning environment. Ensure that you are aware of Seneca's Academic Integrity Policy which can be found at: Review section 2 of the policy for details regarding approaches to supporting integrity. Section 2.3 and Appendix B of the policy describe various sanctions that can be applied, if there is suspected academic misconduct (e.g., contract cheating, cheating, falsification, impersonation or plagiarism).

Please visit the Academic Integrity website to understand and learn more about how to prepare and submit work so that it supports academic integrity, and to avoid academic misconduct.

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Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Accessibility Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.